This promotional savings website for General Mills (GMI) products within Publix, was in need of a refreshed identity and layout to provide greater flexibility to it’s vast array of event campaigns. The challenge, provide a broader system of modular options for event campaign build outs and improve the user experience by implementing new interactive features such as recipe pages, videos and ease of coupon use. All this needed to live in a site that would feature a variety of GMI products and events living together in harmony
The solution. A refreshed logo and styling offering a clean, modular website design with a broad array of event campaign build options.